Written by Omari MC
As Bobby Borg explains in his post on Sonicbids, "Most indie artists don't have a lot of money in the bank, so if you're going to spend your valuable savings or that money you raised crowdfunding, you're obviously going to want to make sure it's a wise investment."
Something I try to explain to artists all the time, your music is a business!
Even if you don't like approaching it like that, somebody has to tell you.
Simply posting about your song on social media is NOT a music marketing strategy... It's a hope and pray strategy.
Now I'm definitely a praying man, but I also realize sometimes your prayer is being answered and you just might not like the answer, so you just keep praying for a new answer instead!
Doesn't work like that with the music marketing strategies I've seen. If the stuff you're doing won't make you a full-time music income in the long run, then switch up your strategy.
Try out some of these when you get tired of the same ol' things not working.