Getting 1,000 plays off a promotion can be pretty cool. You may have only paid $5 and gotten what seems to be the better end of a deal.
But... In the end. Those 1,000 plays don't equal any measurable revenue. I'm not all about the money, but it's rewarding achieving full-time status in a field of aspiring musicians who are trying to do the same thing.
99% (If not 99.9%) of musicians do not have the necessary items in their back system to get the most out of a promotion.
No website (optimized for conversions that is).
No good email copy, or a working list at all for that matter.
No upsells for their singles or albums.
No steady traffic that brings in revenue.
To get the most for your dollar, you have to know what you're doing. Don't make the mistake of thinking you've got everything down pat when you're missing huge streams of revenue. (If you're not making a full-time income from your music, you're missing streams of revenue)
You can grab my book, The Unconventional 6-Figure Music Business, and know that you'll gain knowledge of what a real marketing system looks like for your music. Not just social media pages and some iTunes links.
Click the button to grab the book!