Radio Promotion: How To Get Guaranteed Airplay

Radio promotion companies

*This article may contain links to affiliate products & services. We have reviewed these services to try and ensure the highest quality recommendations*

Written by Omari

Here's an honest look at some places for indie artists to get radio promotion. Without the support of a label, an extremely connected A&R, or a heavyweight radio promoter on your side it would be difficult to get a massive radio campaign going.

I don't want you to be confused. This list is not going to places you can get 1,000,000,000 listeners for $5 (If you find that place please let me know). However, I've searched the depths of the internet to find some quality opportunities for artists to get radio play.

There should be opportunities for artists here regardless of genre. Hip-Hop, Rock, Pop, Smooth, R&B, EDM, Funk, etc. are all welcome!

Commercial radio is usually an arena where you do have to either have a load of cash or do some back handed things to get in, but these days you don't need commercial radio to make a big impact. There's more power in the artists hands now than ever before! Spend your money wisely and you could be doing some big things in music.

The playlists on commercial radio stations are mostly dictated from a  central corporate headquarters and the songs picked off of who's paying the most. Don't get me wrong. I'm in no way saying artists shouldn't pay for radio promotion.

If you've amassed a large following there's no harm in bringing in advertising fees. However, once you start playing any old thing no matter how bad the message is you have a problem.

If you're an artist out there who makes quality music and wants to add radio promotion into your music marketing efforts, then this is for you!

How Do You Get Your Music Played On The Radio? 

An indie artist should submit to college radio, public radio, community radio, internet radio, and podcasts. (This isn't included other music promotion such as SoundCloud. Just talking about radio at the moment)

You could hire a radio promoter to help with this, but it's usually going to cost you a ton of money. Instead, you can submit to some of these opportunities below and track your results!

Next you'll need to search for 'radio play' AFTER you've signed up for Fiverr using the button above

This is what comes up after you search for 'radio play'. You don't want to try out every single one on this page, so I've included the good ones below

Kiss will guarantee your airplay on a national and international level. PLEASE remember that in order to be on the radio your song needs to be PROFESSIONAL. No ifs, ands, or buts about it. Mixed and mastered engineering and professional instrumentals.

The station spins also pay royalties to the artists, so make sure you are signed up with a PRO (BMIASCAPSESAC). If you don't know what those are you are not ready for international radio play yet and should submit to podcasts instead for the moment.

A PRO is a performance rights organization. Every time your music is played on radio or television you get a royalty. You can find out more information on their websites.

2. KISS 104.7 FM

If you are an artist or musician and you have a song that needs to receive legitimate airplay on a FM radio station, then Kiss 104.7 FM also can provide this. They'll will play your song 3 times for the initial order of just $5. They also provide a recording of the "Proof of Broadcasting" of your song being played and introduced on the station.

Your song must be radio edited and contain NO profanity. It must be clear and professionally produced. Your song will be played right along with the artists of today from Bruno Mars, Drake, Katy Perry, Jay Z, Beyoncé etc. They do offer additional airplay with other stations as well.  Because this is a real station and not just an internet station your song needs to be approved, but will be exposed to 1,000's of people. Their proof of broadcasting is a mp3 that is professional and can be uploaded to your website or social site.

3. NLD RADIO ATL

This is real simple.

Play your song on NLD RADIO ATL.

Your song will play on NLD RADIO.

Your single promotion will be placed on NLD SOLUTIONS website.

This is designed to give you Organic feedback. Before you spend on a record that will/won't go anywhere, you need to test and see if people like it before you dump real money into it. This is perfect for that!

Broadcasting at FM Quality

This is the rotation. If you don't see your genre... This station may not be your cup of tea.

SUNDAY SKOOL (GOSPEL)
*5AM - 7AM

JAZZ N JUICE
*7AM SMOOTH JAZZ & SOUL
*9AM REGGAE
*11AM MIDDAY MIX

MORNING N AFTERNOON DRIVE
*12PM FUNK & SOUL
*1PM 80's & 90's R&B
*2PM MI CASA (DEEP HOUSE)

REGULAR ROTATION
*3PM NEW HIP-HOP & R&B RELEASES
*7PM OL' SKOOL HIP-HOP

THE GRIND SHOW (EXPLICT)
*9PM ALL D.C. GO-GO
*9:30PM INDIE/SHOUTOUT SHOW
*10:30PM ALL RAW HIP-HOP
*12 MIDNIGHT GUEST DJ
*1AM ALL RAW R&B

THE THUNDER STORM (SLOW)
*2AM - 5AM

(stations & air times are based from 2016 schedule & are subject to change)

"I will play your song for ONE WEEK (minimum 5 times per day) on Radio Power 77.7 FM

A screenshot will be given as a proof of placement as well as a link to hear the station!

ALL GENRES ARE ACCEPTED and NO EXPLICIT LYRICS please… Every song should be legally owned by its main artist.

We also have options to play your song for a month (25$) or 2 months (45$), as well as to interview the artist in an oral or written way, please check the extras.

We also have another option to record a voice over the track mentioning the names of the artist, song and main link every time it’s played (one-time fee of 50$).

We also do offer an optional extra of giving an MP3 recording of your track that includes the radio jingle while it's played for an additional 50$.

Please check the extras for full info and order now before the prices increase!"

Here is the description from this seller on Fiverr:

"Puls FM is a major FM station in Sweden covering the west coast and reaching over 100,000 listeners via FM, and world wide online on pulsfm.se. We will play and promote your song in our prime time mid-day show every day, giving it the best possible audience.

$20 - Your song get 1 air play on FM and online!

$50 - We play your song daily for one week, minimum 10 air plays!

$100 - We play you song at least 2 times per day for two weeks, minimum 28 air plays!"

Warning! Before you purchase one of these packages, you must contact the seller and send the song as a mp3 file or a link. They need to approve that the song is in line with the style of music on the station. You will be contacted promptly if the song is approved.

The music genre should be: Pop, Dance, R&B, Rock, Rap, Hip-Hop, House.

If your song is approved, then you can continue with your purchase!

Wrapping Up

Good luck with the submissions. Do not forget that radio is only one aspect of promotion though. You can still get other high quality organic promotions with the resources provided here:


When your song is ready to go, it's time to start promoting it to potential fans! Omari has the best organic promotion services money can buy. With packages for Spotify, TikTok, Instagram, and YouTube, we will get your music the traffic and attention it deserves! Click below for more information.  


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SPOTIFY CAMPAIGN EXAMPLES

*Here are some small samples of the playlists in our network. Obviously, we aren't able to share every single list for confidentiality reasons, but these are a handful of examples out of the hundreds of playlists we have in our network.*


Playlists This Song Was Featured In

Contemporary Christian Music (33K Followers)

Louvores - Gospel (62K Followers)


Playlists This Song Was Featured In

Clean Rap & RNB (25K Followers)

Top Hits From New Artists (20K Followers)

Chill Music (38K Followers)


Playlists This Song Was Featured In

Today's Pop Hits (38K Followers)

Gaming Playlist & Workout Radio (23K Followers)


Playlists This Song Was Featured In

Forest Gump Soundtrack (50K Followers)

Stagecoach (15K Followers)

Best of Country Hits (2K Followers)


Playlists This Song Was Featured In

Acoustics For Relaxing (48K Followers)

Chill Music (9K Followers)


Playlists This Song Was Featured In

Hard Rock Workout (70K Followers)

Rock Hits (5K Followers)


Playlists This Song Was Featured In

Funky Songs Playlist (190K Followers)

Clean Rap & RNB (10K Followers)


[EDM/Future Bass] Melvin - Luv Again

Playlists This Song Was Featured In

Top Hits From New Artists (20K Followers)

Electro-mania (6K Followers)

Best Workout Playlist (14K Followers)


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SMALL CAMPAIGN EXAMPLES

MEDIUM CAMPAIGN EXAMPLES

[Hip Hop] K-Rich - We Workin  

LARGE CAMPAIGN EXAMPLES

[Hip Hop] Surve - Found My Way  


*Note: Songs may have ordered promotion from other sources as well. Small, medium, and large only denote the amount of promotion that was ordered from our service.  

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KID TRAVIS (R&B, POP)

With an already buzzing YouTube audience of over 400K+ subscribers, Kid Travis wanted his Instagram profile to start gaining some of that same traction.

While you can get some spill over audience from YouTube, Kid Travis knew that Instagram ad campaigns could boost his presence on IG even further!

He discovered that trying to run Instagram ads yourself vs. having us add our years of experience and expertise to them made a huge difference!

His main goal was to achieve new followers who are seriously interested in his journey as an artist.

Kid Travis already had amazing talent but needed to combine his music genius with some marketing expertise to get the best of both worlds.

We were able to bring out the heart of his music through paid ads by editing & optimizing his existing videos and properly researching and structuring his ad campaigns.

The end results: We were able to consistently and predictably gain followers averaging between $0.25-$0.35 per follower (including a bulk of the promotion being done in high cost English speaking countries such as United States, United Kingdom, Australia, & Canada) resulting in around 4,000 new, engaged followers/month on Instagram.

Kid Travis Instagram: https://www.instagram.com/kidtravis/

Kid Travis YouTube: https://www.youtube.com/user/kidtravisofficial


*Note: Previous campaigns are not a guarantee for results in future campaigns. However, we do our best to ensure each client gets the best results possible.  

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