How To (Finally) Monetize Your SoundCloud Streams

How To (Finally) Monetize Your SoundCloud Streams

*This article may contain links to affiliate products & services. We have reviewed these services to try and ensure the highest quality recommendations*

Written by Omari

At long last, the popular music platform, SoundCloud, has started to branch out their monetizing efforts.

They recently caught a ton of flack from major labels because they weren't generating any substantial amount of revenue for their artists.

Some may say that the labels are being "greedy", but if we look at the facts, it cost a good bit of money to put together an album (not to mention market it as well). It's understandable that labels would want a return on investment.

These days, music can be found for free almost anywhere. Services like Spotify and Pandora allow listeners to enjoy as much music as they want for free as long they don't mind listening to advertisements every 4 or 5 songs.

SoundCloud has just as large a fan base as Spotify, but their profit sharing model hasn't been friendly to musicians until their inception of the OnSoundCloud program. The new feature allowed for a certain number of popular profiles to enable advertisements through their channel and share in revenue with SoundCloud.

The Problem With The OnSoundCloud Program

The big problem with the OnSoundCloud program was that it was invitation only. Even if you were getting a good amount of traffic to your SoundCloud page, it didn't matter if you weren't invited to share in the profits.

I've always advocated musicians to learn smart marketing techniques in order to be able to sell their music to fans, but it certainly doesn't hurt to earn money from streaming even when fans aren't willing to purchase the music.

The Fix Musicians Have Been Waiting For

Musicians are now able to monetize their streams through beatstars.com. Don't let the name fool you. They just recently did a HUGE site update that is artist friendly as well.

If you've ever been to my homepage, you've probably noticed the widget (provided by Beatstars). They allow you to set up your own music store that is FAR more sophisticated than the widgets from ReverbNation or SoundCloud.

I may write another piece on all the features provided through the widget, but for today I'll focus on the SoundCloud monetization.

How To Get Started Today (It's Free)

Head to this link if you don't have a Beatstars account yet: https://www.beatstars.com/sell-music

You can sign up for a free account to get started. The premium accounts allow you to keep all of your profits from selling music. It makes sense to get if you're experienced in marketing, but if you're new to making music, a free account will do just fine for now.

After you sign up head to your account>social connect to sync your SoundCloud profile.

Next, go to music distribution>SoundCloud to start submitting your tracks for the service.

They'll review the songs and distribute them within a few days or so.

That's it! I'm not sure how much per stream you get with the service as they just implemented it about a week ago, but this makes sense for anyone to do now that it's an option.

Promotion & Monetization

Now that you can monetize streams it makes it easier to get a return on investment from music promotion as well!

The more real listeners you have, the more money you make. If you're not getting many listeners (under 1,000 per song on average), it's probably time you started to get promotion. There's too much opportunity out there to not be heard or to try and do everything for free.

Click the button below to take advantage of real music promotion and get heard!


When your song is ready to go, it's time to start promoting it to potential fans! Omari has the best organic promotion services money can buy. With packages for Spotify, TikTok, Instagram, and YouTube, we will get your music the traffic and attention it deserves! Click below for more information.  


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*Note: Songs may have ordered promotion from other sources as well. Small, medium, and large only denote the amount of promotion that was ordered from our service.  

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KID TRAVIS (R&B, POP)

With an already buzzing YouTube audience of over 400K+ subscribers, Kid Travis wanted his Instagram profile to start gaining some of that same traction.

While you can get some spill over audience from YouTube, Kid Travis knew that Instagram ad campaigns could boost his presence on IG even further!

He discovered that trying to run Instagram ads yourself vs. having us add our years of experience and expertise to them made a huge difference!

His main goal was to achieve new followers who are seriously interested in his journey as an artist.

Kid Travis already had amazing talent but needed to combine his music genius with some marketing expertise to get the best of both worlds.

We were able to bring out the heart of his music through paid ads by editing & optimizing his existing videos and properly researching and structuring his ad campaigns.

The end results: We were able to consistently and predictably gain followers averaging between $0.25-$0.35 per follower (including a bulk of the promotion being done in high cost English speaking countries such as United States, United Kingdom, Australia, & Canada) resulting in around 4,000 new, engaged followers/month on Instagram.

Kid Travis Instagram: https://www.instagram.com/kidtravis/

Kid Travis YouTube: https://www.youtube.com/user/kidtravisofficial


*Note: Previous campaigns are not a guarantee for results in future campaigns. However, we do our best to ensure each client gets the best results possible.  

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