A lot of musicians find the idea of creating a website daunting. Mostly because they still think it's difficult and they're not confident enough they can do it on their own.
While a huge amount of business and growth takes place on social media, if you don’t have a nice website to point to, you’re going to have a hard time impressing the big players (bloggers, managers, A&R reps, etc.). More importantly, you're not going to make NEARLY as many sales as you would.
A common complaint among independent musicians is that building a customized website is very expensive; a few artists have shown me quotes for more than $5000. It’s not 1997 anymore, and you don't need to spend that kind of money to get started. It is perfectly possible to create an effective website at an affordable price.
There is a global marketplace of fabulous platforms and talented designers who can help you build a beautiful site for a few hundred dollars.
Personally, I recommend doing a site yourself though! I built my site without any prior knowledge of coding. I use templates that make it super easy to set up and I have complete control over my work.
I don't have to call somebody every single time I want to add something new to my site because I'm the one who makes all the changes INSTANTLY!
A lot of artists drive themselves crazy building websites because they forget tha tsimplicity is key. Your website exists to do two things:
Number one: Help you engage with and make new fans.
Number two: Make you money.
Here’s how to set yourself on the right path…