Written by Jaron Lewis
Raising money through online funding campaigns has become a staple of the twenty-first century. The term has been coined “crowdfunding.” Crowdfunding is a type of crowdsourcing, which is a business tool that Merriam-Webster defines as, “the process of obtaining needed services, ideas, or content by soliciting contributions from a large group of people, and especially from an online community, rather than from traditional employees or suppliers.”
Millions of people across the world have earned money through crowdfunding campaigns. There are many avenues that people use to crowdfund and many reasons people have used crowdfunding. Not at the least of this list are artists and producers of the music industry. Many artists and producers use crowdfunding campaigns to create albums that they otherwise wouldn’t have the funds to record.
Here are 7 of the most successful crowdfunding campaigns of all time, and how they managed to do it.