However, while there are massive amounts of benefits to signing a 360 record deal contract there is one major reason why a contract like this may be more negative than positive for musicians that sign themselves into one. Specifically, this issue has to do with the level of creative freedom that 360 record deal contracts offer for artists. Locking yourself into one of these contracts often comes with a number of terms and conditions that must be met in order for the contract and support from the record company to continue. This could mean something like how many shows you must perform monthly or annually, how many albums you need to put out and when, or even specifically what songs you can and should be performing.
While this delegation may be helpful in creating success and popularity for artists, it can leave some musicians feeling stifled creatively and as such unable to perform they would be able to in a less constraining contract.