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Advice To Artists From Famous Music Managers

*This article may contain links to affiliate products & services. We have reviewed these services to try and ensure the highest quality recommendations*

Written by Jaron Lewis

If you’re a budding musician trying hard to get discovered, the music industry can be hard to navigate. That’s why we collected some of the best advice for artists from some of the top music managers of 2017 to help you out.

Take Your Online Presence Seriously

Social media has become a powerhouse in music promotion, with the new generation being enormously influenced by what they see on TwitterInstagram, and YouTube etc. Some of the biggest artists around today were discovered based on their social media profiles alone. But it’s not all about Tweeting links to the masses. Things like networking and maintaining an active, up to date website all serve to build up an impressive fan base for your music.

Form Your Own Identity

Many artists try to resist branding themselves, however, it's necessary if you want to make it big (particularly if you’ve made up a list of artist management companies and are trying to find representation). Knowing who you are, who your audience is, and how you interact with them will work wonders. A strong brand will help potential management see your value. It’s all about creating a package that the audience will want to buy into.

With this comes the idea of individuality. While it may be smart to look to other artists for ideas on what worked well for them, and what fell flat, don’t strive to directly copy anybody else. No matter how successful they are. Stay true to yourself and your own individual voice.

Be Visible

In order to compete in this fiercely overcrowded music industry building up a strong fanbase is the best way to make a name for yourself. You can’t expect people to pay for your stuff right off the bat, you have to show them that you are worth their money first.

Just be careful not to spam people with excessive tweets and posts in your quest for visibility.

Make Quality Music

At the other end of the spectrum, it’s not all about business and branding. You can create the most dynamic brand on the planet, secure the best representation in the industry, but if your music sucks, you’ll never get to the top and stay there. With all of this talk about business, it can be easy to forget why you’re in the industry in the first place: the music. It’s vital you keep on making good music.

Live Performances

On the same subject, make sure you work on your live performance. Tour tickets and merch are worth big bucks in the music industry. You’ll want the people coming to your shows to leave raving about you, not disappointed. So invest effort into selling yourself on stage.

When your song is ready to go, it's time to start promoting it to potential fans! Omari has the best organic promotion services money can buy. With packages for Spotify, TikTok, Instagram, and YouTube, we will get your music the traffic and attention it deserves! Click below for more information.  


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How This INDIE Artist Got Over 67,598,275 Streams On ONE Song

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*Here are some small samples of the playlists in our network. Obviously, we aren't able to share every single list for confidentiality reasons, but these are a handful of examples out of the hundreds of playlists we have in our network.*

Playlists This Song Was Featured In

Contemporary Christian Music (33K Followers)

Louvores - Gospel (62K Followers)

Playlists This Song Was Featured In

Clean Rap & RNB (25K Followers)

Top Hits From New Artists (20K Followers)

Chill Music (38K Followers)

Playlists This Song Was Featured In

Today's Pop Hits (38K Followers)

Gaming Playlist & Workout Radio (23K Followers)

Playlists This Song Was Featured In

Forest Gump Soundtrack (50K Followers)

Stagecoach (15K Followers)

Best of Country Hits (2K Followers)

Playlists This Song Was Featured In

Acoustics For Relaxing (48K Followers)

Chill Music (9K Followers)

Playlists This Song Was Featured In

Hard Rock Workout (70K Followers)

Rock Hits (5K Followers)

Playlists This Song Was Featured In

Funky Songs Playlist (190K Followers)

Clean Rap & RNB (10K Followers)

[EDM/Future Bass] Melvin - Luv Again

Playlists This Song Was Featured In

Top Hits From New Artists (20K Followers)

Electro-mania (6K Followers)

Best Workout Playlist (14K Followers)




[Hip Hop] K-Rich - We Workin  


[Hip Hop] Surve - Found My Way  

*Note: Songs may have ordered promotion from other sources as well. Small, medium, and large only denote the amount of promotion that was ordered from our service.  



With an already buzzing YouTube audience of over 400K+ subscribers, Kid Travis wanted his Instagram profile to start gaining some of that same traction.

While you can get some spill over audience from YouTube, Kid Travis knew that Instagram ad campaigns could boost his presence on IG even further!

He discovered that trying to run Instagram ads yourself vs. having us add our years of experience and expertise to them made a huge difference!

His main goal was to achieve new followers who are seriously interested in his journey as an artist.

Kid Travis already had amazing talent but needed to combine his music genius with some marketing expertise to get the best of both worlds.

We were able to bring out the heart of his music through paid ads by editing & optimizing his existing videos and properly researching and structuring his ad campaigns.

The end results: We were able to consistently and predictably gain followers averaging between $0.25-$0.35 per follower (including a bulk of the promotion being done in high cost English speaking countries such as United States, United Kingdom, Australia, & Canada) resulting in around 4,000 new, engaged followers/month on Instagram.

Kid Travis Instagram:

Kid Travis YouTube:

*Note: Previous campaigns are not a guarantee for results in future campaigns. However, we do our best to ensure each client gets the best results possible.